Michael R. Czinkota, Ilkka A. Ronkainen, "International Marketing, 8 edition"
S--th-W--tern C--ge P-b | 2006 | ISBN: 0324317026 | 720 pages | PDF | 14,3 MB
S--th-W--tern C--ge P-b | 2006 | ISBN: 0324317026 | 720 pages | PDF | 14,3 MB
INTERNATIONAL MARKETING is an innovative up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. With this in-depth text, you will be prepared to conquer the international business world!
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